“Settlement Music School's mission isto provide the highest quality instruction in music and the related arts to children and adults, regardless of age, background, ability, or economic circumstances.” I used this mission statement to guide my every move. I utilized photos of shaped clay and paper to describe the malleability of the youthful mind. The process of building clay typography and stop motion put me as a designer into the process, which helped me approach the branding system from a very empathetic lens.