Lite

overview

Urban-centric packaging for the commuter-cyclist

Type

Packaging

Year

2026

Client

Student work
about this project

As someone who worked in the cycling industry for over five years and lived in proximity of it from the age of five, I have seen dull, disinteresting packaging flood the market. I have seen sterile, undesigned products provide no functional use other than a nice name or logo. With Lite, I was heavily inspired by OSGEMEOS, a group of Brazilian graffiti and mural artists, and graffiti lettering from around the world. Especially being one who commutes by bike daily, I have fell victum of carrying an armful of items to avoid a pump, lock, light, etc from being stolen. I let urban mural illustration guide my craft to include a wood block, for which the light set is carefully secured in, to consolidate easily removable items from the bicycle without the handful.

< see all project.next project >